Beco da Lama como espaço de cultura, lazer e de eventos da cidade de Natal/RN

Abstract

This work presents aims to understand the potential of cultural and leisure events in Beco da Lama for the promotion of cultural tourism in Natal/RN. is clear that the Beco da Lama is, historically, a place of bohemia and fraternization of residents and visitors and, since its revitalization in 2019, it has reaffirmed itself as a leisure space for natives. It is pertinent to emphasize that the methodology of this work consists of an exploratory and descriptive case study, with a qualitative approach, in which semi-structured interviews were applied with a trader, a representative of the society of Beco da Lama, and a representative of the Municipal Tourism Department of Natal/RN. Among the results achieved, it is concluded that Beco da Lama is a place that is starting its activities related to tourism and faces difficulties in maintaining its activities due to the covid-19 pandemic, however, it is a great tourist potential to be developed, since it has a good structure to receive the population and tourists, for this, the promotion of the place and the events needs to be intensified.