Assunção, Luiz Carvalho deAires, Francisco Jânio Filgueira2018-12-272018-12-272018-08-27AIRES, Francisco Jânio Filgueira. "Sob á luz da cultura e do negócio": vaqueiros e patrões nas vaquejadas contemporâneas no Rio Grande do Norte-RN. 2018. 161f. Tese (Doutorado em Ciências Sociais) - Centro de Ciências Humanas, Letras e Artes, Universidade Federal do Rio Grande do Norte, Natal, 2018.https://repositorio.ufrn.br/jspui/handle/123456789/26396This thesis aims to analyze the relationship between employers and Cowboys at vaquejadas, influenced by the culture of business and the party, featuring ways to be a cowboy and boss, building several social dynamics on the relationship between employers, Cowboys and the event attendees.The study is based on the fieldwork performed in vaquejadas from different cities of Rio Grande do Norte, in particular, in Porcino Park Center, Mossoró-RN.It was verified that the vaquejada-show, supported by business, demonstrates the culture dialectic relationship, suitable for consumption and suitable for the consumption culture, building several social dynamics, in the relations established between employers, Cowboys and event attendees.Acesso AbertoVaquejadaNegócioCultura popularFestaEspetáculo"Sob á luz da cultura e do negócio": vaqueiros e patrões nas vaquejadas contemporâneas no Rio Grande do Norte-RNContemporary vaquejadas: party, culture and businessdoctoralThesisCNPQ::OUTROS::CIENCIAS SOCIAIS