Coutinho, Karyne DiasSilva, Maria José Campos Faustino da2017-11-132017-11-132017-07-27SILVA, Maria José Campos Faustino da. Desenhos animados em ação: personagens compondo identidades infantis de gênero. 2017. 123f. Dissertação (Mestrado em Educação) - Centro de Educação, Universidade Federal do Rio Grande do Norte, Natal, 2017.https://repositorio.ufrn.br/jspui/handle/123456789/24258Nowadays, children grow up in a context with economic, social, political and cultural characteristics that makes their immersion in diverse media and technological artifacts, among them, this research detaches cartoon, due to its power to children in many places and time. Cartoon, as a media product, has a cultural pedagogy, because it is possible to teach children through a power system where there is a way of live, think and act. In contact with those artifacts, children reproduce discuss, actions, conflicts that bring questions related to gender identity composition based on the way they understand boys and girls social paper. In this sense, this study aims to investigate possible implications of cartoon characters in the constitution of children gender identity with five or six years old in a public institution to children education in Natal/RN. Cultural Studies in Education from post-structuralism field make possible focusing on, in the cartoons, schemes and associations that surround children subjects and their identities. Methodologically, this study is based on post-critics theorizations and, through bricolage, it makes a cutting and a pasting of some proceedings to approach scenery and research subjects, analyzing them by observation, field diary, interview and focal group. This study focuses on children on the 4th level of children education, listening and analyzing their discuss related to their comprehension about what means be a girl or a boy, taking as base cartoon characters that they watch routinely. Those analyzes detach two categories that emerge from this study, based on them, it is possible to assert that images of cartoon characters create way of life and different social papers based on gender, specially by: 1) body morphology; and 2) clothes and accessories. Subjects, boys and girls, are guided by the models of beauty, amiability, strength and intelligence built by the characters. In addition to this, it detaches characters reinforcement of consumption idea, by products linked to their image, stimulating children to desire those toys and objects related to princesses and heroes. Due to this noticed things, this study points to the necessity of discussion based on gender in the scholar system since children education, because the importance teacher pay attention to this question related to the gender, aiming to contribute to deconstructing historical prejudice and stereotypes that were social and culturally built, directing to ways of living less oppressor and more equal among people.Acesso AbertoCriançaInfânciaDesenho animado e identidade de gêneromasterThesisCNPQ::CIENCIAS HUMANAS::EDUCACAO