Lacerda, Juciano de SousaSilva, Allyson Darlan Moreira da2017-09-152017-09-152017-06-29SILVA, Allyson Darlan Moreira da. Janela indiscreta: um estudo sobre sexo virtual, desejo e consumo no site câmera privê . 2017. 104f. Dissertação (Mestrado em Estudos da Mídia) - Centro de Ciências Humanas, Letras e Artes, Universidade Federal do Rio Grande do Norte, Natal, 2017.https://repositorio.ufrn.br/jspui/handle/123456789/23921The present work seeks to investigate how the subject body is constructed as a desired and desired sexual object of consumption on the site of sexual relationships with webcam uses, called the Privê Camera, stressing about the potentialities of the postmodern body in the context of virtualisation of the Sex between two or more people interacting in cyberspace.. Considering the virtualization of social interaction as a consequence of mediatization, the body in today's society finds in the technological advance, which reaches levels of deep social and economic changes, new possibilities of sexual experiences between the subjects, motivated among other things by desires and/or financial interests. In order to carry out this study, we started with an exploratory research on the windows of webcam transmissions of male, female and transsexual models on the Câmera Privê relationship site, throughout 2016 and part of 2017, where we sought to observe the routine of the models, the strategies of negotiating these with clients during sexual performances in the online. These performances are elaborated in a composition of image and text, integrated to the erotic repertoire of its interlocutors and constructed in the individual relation of the inter-action of speeches, gestures and visual stimuli, possible only in the current social context with mediatization. In Câmera Privê, we perceive how the body is linked to consumption from the virtualization of desire and sexual relations through commercial transactions among its users, in a world dominated by the market of symbolic goods. While on the one hand the sensation of freedom of intellectual and audiovisual production, virtualization of our sensorial capacities, information sharing and social articulation in contemporary cyberspace have encouraged libertarian discourses, the entertainment industry, in turn, instrumentalizes us in the form of a network And launches sexuality into a future of uncertainties.Acesso AbertoSexo virtualMidiatizaçãoConsumoInteraçãoCâmera PrivêJanela indiscreta: um estudo sobre sexo virtual, desejo e consumo no site câmera privêmasterThesisCNPQ::CIENCIAS SOCIAIS APLICADAS::COMUNICACAO: ESTUDOS DA MÍDIA