Sousa, Werna Karenina Marques dePereira, Nathália Vívian dos Santos2025-02-052025-02-052025-01-15PEREIRA, Nathália Vívian dos Santos. A taxa rosa no Brasil: análise jurídica e social de suas implicações na desigualdade de gênero e propostas de políticas públicas inclusivas. Orientadora: Werna Karenina Marques de Sousa. TCC (Bacharelado em Direito) - Departamento de Direito, Centro de Ensino Superior do Seridó, Universidade Federal do Rio Grande do Norte, Caicó, 2025.https://repositorio.ufrn.br/handle/123456789/62490This work aims to analyze how the "pink tax" contributes to gender inequality in Brazil, focusing on low-income women, and propose legal solutions and public policies that promote greater equity. The research is justified by the need to understand the impacts of this practice on the national scene and to discuss innovations that especially benefit women in vulnerable situations, who lack legal protection and effective public policies. For this, a qualitative methodology based on bibliographic and documentary research was adopted. The results indicate that the "pink tax" is directly related to the perpetuation of gender inequality, worsening the conditions of already vulnerable women.It is concluded that combating this practice requires the implementation of specific laws and public policies aimed at raising awareness and monitoring, aiming to reduce the impacts of the "pink tax" and promote greater social justiceTaxa rosaDesigualdade de gêneroMulheres de baixa rendaPolíticas públicasPink taxLow-income womenGender inequalityPublic policiesbachelorThesisCNPQ::CIENCIAS SOCIAIS APLICADAS