Hékis, Hélio RobertoOliveira, Ilane Mayara Palhares deSilva, Atilo de Carvalho daAraujo, João Paulo de França2020-07-202020-07-202013-01HÉKIS, H. R.; OLIVEIRA, I. M. P.; DA SILVA, Á. C. ; ARAUJO, J. P. F.. Planejamento e controle de produção através de uma análise do fluxo informacional em empresa do ramo alimentício do município de Mossoró/RN. Revista Ciências Administrativas (UNIFOR), v. 19, p. 236-264, 2013. Disponível em: https://periodicos.unifor.br/rca/article/view/3369. Acesso em: 18 jul. 2020.2318-0722https://repositorio.ufrn.br/jspui/handle/123456789/29682The article aims to examine the possibility of increasing improvements in information flow between sectors and business planning and controlling the production of a food company of the Rio Grande do Norte to meet the demands. The research method was based on literature searches and descriptive, which were conducted surveys, interviews and observations. As results, we propose the adoption of “reports of cuts” to achieve up to meet the demand and optimize the available information flow between the PCP and commercial sectors. As a result, we can see that through the proposed improvements, the PCP and sales sectors can provide improvements in terms of competitiveness, quality and reciprocity of decisions taken and implemented internal processes, evening sales in order to meet the demand offered. The survey concludes that organizations need to manage information efficiently and effectively, as this is an essential input to its survival. So need to worry about the search processes, production, processing, storage and dissemination of informationAttribution 3.0 Brazilhttp://creativecommons.org/licenses/by/3.0/br/Fluxo informacionalProcessoDemandaCapacidadearticle