Guia Direito Autoral: guia multimídia voltado para estudantes e profissionais da área da comunicação

Abstract

The professionals and students of the social communication field have to deal with questions that involve the protection of intellectual work, whether in the using or in the production of those, since the works resulting from the performance of these professionals are - most of them - protected by authorial legislation. In this context, this paper presents a website that consists of a multimedia guide about authorial rights, which, in a short, didactic and language accessible form, has the goal to inform and guide anyone interested in the subject, and, especially, ones involved with communication, about its main guidelines that regulate work protection. The website has 15 independent sections, including frequently asked questions, a series of videos, and the option to download the guide in PDF format. The project stands out for being conceived observing the needs and doubts of the students and professors from the social communication field, with the intention of being a useful tool. This paper presents the theoretical basis that sustained the idea for the project, having as main authors discussed Cândida Nobre Moraes, João Canavilhas, Ramón Salaverría and Carlos Alberto Bittar, in addition to the description of the steps taken to produce the multimedia guide. The methodological procedures used were: bibliographical research, documental analysis and interview.