Percursos reais e virtuais na exposição Vibrantes Caminhos no Museu Câmara Cascudo

Abstract

Museums have used digital technologies in exhibitions, but their impacts still need to be better understood. This work compares the planned real tour with the virtual tours of QRCode access in the exhibition “Vibrantes Caminhos” at the Câmara Cascudo Museum. It was a descriptive quantitative study, based on QRCode access and on photos and notes taken during a visit to the exhibition. Data were collected for 90 days from opening of the exhibition, in November 2019. Visitors performed 324 consultations to 15 QRCodes, in 190 virtual tours. There was a significant difference between the predicted real tour and the virtual paths for accessing QRCodes analyzed. The order of QRCodes in the exhibition environment that form the planned real tour does not determine the total access to each QRCode, the beginning, the end, the position, the position of the QRCodes, the flows and counter flows of the virtual tours.