Inclusão em cena: a importância da audiodescrição no audiovisual em prol da igualdade para necessidades diferentes

Abstract

Audio description (AD) is an essential tool that transforms visual elements into verbal descriptions, ensuring the social inclusion of people with visual impairments (PwDV) and low vision, allowing their full access to audiovisual productions, cultural events, educational content and other forms of communication and culture. Although AD is guaranteed by laws such as the Statute of Persons with Disabilities (Law No. 13,146/2015), for example, its implementation still faces practical challenges, such as lack of awareness, investment and, mainly, the integration of AD from the beginning of audiovisual production processes. In this sense, the objective of this work was to highlight the importance of AD as a fundamental right and an indispensable practice for the transformation of the audiovisual scenario in Brazil into a more inclusive society. Specifically, it aims to understand the theoretical foundations of audio description, reflect on the challenges and potential of its implementation, in addition to highlighting its role in cultural democratization. The discussions on the topic were based on the works of Motta and Filho (2010), which bring important contributions to audio description in Brazil, seeking to reflect on “How can AD be improved to ensure the social and cultural inclusion of people with visual impairments in Brazil?”. Thus, based on the monographic research method, we adopted a qualitative approach, based on exploratory analysis in order to highlight the importance of the role of AD in democratizing access to information and strengthening social awareness. In an increasingly connected and visually oriented world, it is important to add the responsibility of the professional in the area under the view that accessibility is an unavoidable ethical commitment, since audio description expands the possibilities of participation of PwDV. As a study tool for analyzing these challenges and the potential of its application in the audiovisual scenario, reinforcing its impact on the consolidation of ethical values and the democratization of information, we highlight the work developed in the book “Audio description: Transforming Images into Words”, by the organizers and authors Motta and Filho (2010).